Include exclusive content that is not posted publicly on your blog or site.Of course, also incorporate calls-to-action and links to your website. Include a how-to guide or list of tips targeting what your customers want to know. Share tips or FAQ that you know your site visitors are hungry for.Include a promo code just for your email marketing list subscribers. Offer exclusive “Subscribers Only” discounts and sales.Let your knowledge and experience be your sales pitch. Make sure the information is something that subscribers can use, and don’t be over-promotional. Free eBooks or whitepapers are great incentives to get folks to sign up for your mailing list.Not sure how? Here are some examples to get you started: You can use your professional email to market in earnest to potential customers and contacts to form longstanding relationships. Custom domain email marketing ideasĮmail marketing has shown to be one of the most effective ways to nurture your business leads and encourage repeat business. That’s why musicians use email marketing software to share their performance schedule with fans, nonprofits use it to get donations, and photographers use it to promote their portrait services. To be effective in those efforts, you need to have a professional email address. The fact is that promotional emails are one of the most economical ways for any business to connect with customers.
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